The key to selling a listing faster and for more money? Positioning your home in its best light in front of the right audience. Of course, that’s easier said than done, right? Not anymore. Introducing Compass Insights, the smartest way to create a listing strategy that maximizes your home’s reach — and your ability to make meaningful changes to the strategy behind selling it on the fly.

First things first…what is Compass Insights?

A personalized dashboard that contains all the key data points you need to craft a winning marketing strategy around things like audience and traffic information, uncover new lead-generation opportunities, and invest accordingly in the positioning of your listing.

What Insights Can Do For You:

1. Support strategy with data

Ready to trade guesswork for actionable insights? With this tool, you can now use real-time engagement and traffic insights to make important decisions — from pricing to marketing and beyond.

2. See what’s working

Gain insights from your dashboard at a glance, and browse reports that reveal all the ways your agent has been driving traffic to your listings.

3. Optimize your marketing plan

As it turns out, your true target audience doesn’t have to be a secret, after all. Learn about all the viewers who have stopped by to check out your listing and analyze how your social media and digital advertising channels are performing so you can build an informed marketing plan that works for you.

➤ To learn more about Compass programs & technologies read:

• The Deal With Compass and JST Concierge
• Presenting Compass Private Exclusives
• Meet Compass Collections
• Introducing Compass CMA

The bottom line? Life is hard, but selling your home doesn’t have to be — at least not with The Jenn Smira Team and Insights on your side.

Ready to get down to business? Connect with us today to find out just how useful Insights can be in your next sale.